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Boulder Minuteman Press Printers, Printing and Graphics Services
1644 Conestoga Street
Suite 4
Boulder, Colorado 80301
Phone: 303-449-2997
Fax: 303-449-2998
Contact

M-Th: 9 am to 5 pm • Friday: 9 am to 4 pm • Evening and Saturday appointments available by request. We will make every effort to accommodate!

Boulder Minuteman Press Printers, Printing and Graphics Services
1644 Conestoga Street
Suite 4
Boulder, Colorado 80301
Phone: 303-449-2997
Fax: 303-449-2998
Contact

M-Th: 9 am to 5 pm • Friday: 9 am to 4 pm • Evening and Saturday appointments available by request. We will make every effort to accommodate!

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High-quality products. Timely service. Competitive prices.

You can expect these and more when you partner with Minuteman Press for your design, printing and marketing needs.

Featured Products / see all products and services

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  • Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • Whether you need a simple one-color design or multi-color with foil embossing, we'll deliver personal and professional stationery you will be proud to use.

  • Flyers are the perfect way to grab attention and promote your brand, especially when created and produced by our professional staff.

  • A simple postcard could be your next big marketing piece. Let us help you create one that gets noticed, read and remembered.

  • If looking professional is important, then dressing up your documents in quality presentation folders is a must. It can even increase your odds of landing a potential client.

  • With a branded, custom-printed calendar, you can keep your company in front of your client all year long.

  • Whether you have your own concept and design or you need assistance getting started, our team will create direct mail pieces that get results.

  • Choose the gift that keeps on selling. Selecting the right product from our extensive list of promotional products can provide a great return on your investment.

  • We print a wide selection of labels and stickers for a variety of purposes with unlimited designs.

  • Producing a catalog, journal or newsletter is never an easy task, but with guidance from Minuteman Press, you'll end up with a product that you are proud to distribute.

  • We can provide you with all your greeting card and invitation needs, from those essential corporate holiday greeting cards down to simple event invitations.

  • A professionally designed and printed menu can be one of the most cost effective and potentially profitable investments that a restaurant can make. Let us help you with yours.

  • They're not just for restaurants anymore. Table tents are great for any type of countertop display or for events where you want to promote something special.

  • Regardless of the size of your business, we have the styles and expertise to design forms and checks that are right for your company.

  • Organize your materials with professionally designed, custom-printed binders and tabs.

  • Have an event coming up? We're your ticket to tickets with a wide variety of styles and sizes.

  • Did you know that using variable data can potentially increase your ROI 5-10 times more than traditional direct mail campaigns?

  • Make life easier with custom made stamps created for either your business or personal use.

  • Eye-catching, colorful door hangers can be an effective way of getting someone's attention while delivering your message.

  • Broadcast your message and attract new customers with affordable rack cards that are sure to grab attention.

  • Recognize and commemorate special moments and accomplishments with awards and plaques fit for all ages.

Welcome

Boulder, Colorado locally owned and professionally run. Green, full service printing, copying, bulk mail and graphic design shop. New customers receive a new customer discount. Existing customers receive discounts for referring new customers. Make sure to ask for details. Can handle any job. Print and copy with us!

To place a print order or get help with a new print project, enter our online Boulder Customer Service Center.

To download print drivers and other software, search our Resources & Support area.

To learn more about us, browse through our Company Information section.

Boulder's Full Service Printers

Minuteman Press Boulder, Printers, Print, Printing

July 28, 2014

What To Do When Your Content Marketing Consistently Flops

It’s the painful truth. Your content marketing is more likely to fail than it is to succeed.

As disappointing as that may be, developing content marketing is still a necessary part of your business’s success. But why is no one reading your content even when you pour your heart and soul into creating it?

When it comes to content marketing, an “If you build it, they will come” mentality doesn’t apply. Just because you put out something that you think is great doesn’t mean that it’s going to get you tons of page views and sales.

Because content marketing is more of an art than a science, there’s no precise formula for success. But there’s no need to get discouraged. These tips can help you get back on your feet after your content marketing flops:

- It’s about quality AND quantity. It’s impossible to establish yourself or your brand as a thought leader if you only have one great thought. The more awesome content you put out there, the more likely you are to develop a larger readership.

- Get above the noise with your message. If a tree falls in the forest when no one is around, does it still make a sound? Well if that tree is content marketing, it really doesn’t matter if no one is going to hear it anyway. The Content Marketing Forest is filled with countless trees all falling down at the same time. Figure out a way to get above that noise and make a different and bigger impact with your tree’s tumble.

- Remember that it’s not all about you. A hard sell has no place in content marketing. Stop talking about what your company does and start offering content that is relevant and useful to your potential customers’ lives.

- Develop a strategy that goes beyond the content. Again, this isn’t Field of Dreams. Putting content up on your blog just isn’t enough. You need to develop a solid content distribution plan that gets your stuff to the right audience.

- Learn from your mistakes. It’s easy to get caught up in content creation without ever stepping back to examine your success (or lack thereof). Pay attention to analytics and note what does and doesn’t work for your audience so you can adjust your strategy accordingly.

- Emulate content marketing geniuses. What content do you find yourself reading? Who dominates content marketing in your industry? Invest time in observing fantastic content and figuring out how to adapt successful tactics for yourself. But don’t mistake imitation for emulation. You won’t succeed if you don’t carve out a unique niche for your business.

- Don’t give up. Content marketing is tricky. You’re going to strike out frequently, but that’s okay. The most important thing is to keep producing content and use smart strategies to improve it as you go.