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Boulder Minuteman Press Printers, Printing and Graphics Services
1644 Conestoga Street
Suite 4
Boulder, Colorado 80301
Phone: 303-449-2997
Fax: 303-449-2998
Contact

M-Th: 9 am to 5 pm • Friday: 9 am to 4 pm • Evening and Saturday appointments available by request. We will make every effort to accommodate!

Boulder Minuteman Press Printers, Printing and Graphics Services
1644 Conestoga Street
Suite 4
Boulder, Colorado 80301
Phone: 303-449-2997
Fax: 303-449-2998
Contact

M-Th: 9 am to 5 pm • Friday: 9 am to 4 pm • Evening and Saturday appointments available by request. We will make every effort to accommodate!

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High-quality products. Timely service. Competitive prices.

You can expect these and more when you partner with Minuteman Press for your design, printing and marketing needs.

Featured Products / see all products and services

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  • Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • Whether you need a simple one-color design or multi-color with foil embossing, we'll deliver personal and professional stationery you will be proud to use.

  • Flyers are the perfect way to grab attention and promote your brand, especially when created and produced by our professional staff.

  • A simple postcard could be your next big marketing piece. Let us help you create one that gets noticed, read and remembered.

  • If looking professional is important, then dressing up your documents in quality presentation folders is a must. It can even increase your odds of landing a potential client.

  • With a branded, custom-printed calendar, you can keep your company in front of your client all year long.

  • Whether you have your own concept and design or you need assistance getting started, our team will create direct mail pieces that get results.

  • Choose the gift that keeps on selling. Selecting the right product from our extensive list of promotional products can provide a great return on your investment.

  • We print a wide selection of labels and stickers for a variety of purposes with unlimited designs.

  • Producing a catalog, journal or newsletter is never an easy task, but with guidance from Minuteman Press, you'll end up with a product that you are proud to distribute.

  • We can provide you with all your greeting card and invitation needs, from those essential corporate holiday greeting cards down to simple event invitations.

  • A professionally designed and printed menu can be one of the most cost effective and potentially profitable investments that a restaurant can make. Let us help you with yours.

  • They're not just for restaurants anymore. Table tents are great for any type of countertop display or for events where you want to promote something special.

  • Regardless of the size of your business, we have the styles and expertise to design forms and checks that are right for your company.

  • Organize your materials with professionally designed, custom-printed binders and tabs.

  • Have an event coming up? We're your ticket to tickets with a wide variety of styles and sizes.

  • Did you know that using variable data can potentially increase your ROI 5-10 times more than traditional direct mail campaigns?

  • Make life easier with custom made stamps created for either your business or personal use.

  • Eye-catching, colorful door hangers can be an effective way of getting someone's attention while delivering your message.

  • Broadcast your message and attract new customers with affordable rack cards that are sure to grab attention.

  • Recognize and commemorate special moments and accomplishments with awards and plaques fit for all ages.

Welcome

Boulder, Colorado locally owned and professionally run. Green, full service printing, copying, bulk mail and graphic design shop. New customers receive a new customer discount. Existing customers receive discounts for referring new customers. Make sure to ask for details. Can handle any job. Print and copy with us!

To place a print order or get help with a new print project, enter our online Boulder Customer Service Center.

To download print drivers and other software, search our Resources & Support area.

To learn more about us, browse through our Company Information section.

Boulder's Full Service Printers

Minuteman Press Boulder, Printers, Print, Printing

January 11, 2021

How to Make Video Content Work for Your Business

Lights, camera… action! It’s your business’s time to shine. 2021 is the perfect opportunity to start generating video content for your marketing efforts, or to spruce up the ideas you already have. It’s never a bad idea to try new content strategies and platforms. Besides, hundreds of thousands of businesses have seen success with their video content. If you’re not sure where to start, check out these six ideas to make video content work for your business this year. 

 

1. Follow a Storyline

No matter the type of video content you decide to shoot, there should always be a purpose. Ask yourself—what story are you trying to tell? Even a 10-second video should have some sort of plot line. Start by mapping out your objective, and then writing a script. If you’re looking for a more organic approach, outline your objectives and outline a sequence for your video, then let your talent adlib the script. 

 

2. Keep it Short

Attention spans continue to decrease as more and more content makes its way in front of potential customers. The longer your video, the more dropoff you’ll have on the attention span of your audience. For an effective marketing video, consider a video that is 30 seconds to a minute long. While there are certain scenarios where more or less will be effective, stick to around a minute as a good rule of thumb.

 

3. Get Emotional

People connect with real people. Use a video to make an emotional appeal to your audience. Showcase the positive impact you’ve made in your community. Talk to your customers on their level. Make yourself relatable to the end-user. Telling real stories that relate to your audience on an emotional level will help establish trust and credibility with your audience.

 

4. Tell Your Story

Every business has a “why” behind what they do. Use video content as a means to show the heart and soul of your business. Your customers may not know why you got into the business world. When customers create personal connections, they’re more likely to keep coming back in the future. 

 

5. Inject Humor

They say laughter is the best medicine, and we could all use some extra smiles these days. Consider showing the funny side of your team members or coming up with a funny video advertisement. If the video is funny enough and resonates with your audience, you’ll garner more shares and potential customers will more easily remember your brand. 

 

6. Provide Next Steps

No matter the type of content you decide to shoot, each video should serve a purpose. You’ll want to provide next steps at the end of your video whether that be a call to action on screen or a pop up that directs to your website. Consider what action you would like your audience to take, and then keep it short, sweet and concise. 

 

Now that you know about different ways to use video, let it work for your business! Consider your audience and what types of content you think they’ll resonate with most. Keep it simple, keep it relatable and keep it consistent for best results. Even smartphones have the capability to shoot quality video these days, so get out there and get to directing. You’re the star of your own company.